UX/UI Design for CRM for Photographers

Product design and UX study for a CRM system for photographers

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Overview

About

Pixifi is a CRM platform for photographers and creatives, streamlining tasks like bookings, invoicing, and client management.

Challenge

The Pixifi app faced significant challenges due to its outdated design, numerous UX/UI issues, user requests, and broken user flows. Our task was to conduct a comprehensive UX audit, identify weak points, interview stakeholders and users, and reconstruct and simplify user journeys.

Solution

We reimagined and rebuilt the app, addressing the UX/UI issues and user complaints. Through stakeholder and user interviews, we streamlined user flows, enhancing overall usability and ensuring a more efficient and user-friendly experience. Developing a consistent design system and a modern UI was integral to creating a cohesive interface.

Design Process of Creating a Design for a SaaS CRM Platform
Information Architecture UX Design for SaaS CRM Platform
User Persona for a SaaS CRM Platform Pixifi
User Persona 2 for a SaaS CRM Platform Pixifi
UX Interface Structure for SaaS CRM Platform Pixifi
Color Design System for SaaS CRM Platform
Typeface Design System for SaaS CRM Platform Pixifi
UX/UI Design for SaaS CRM Platform Pixifi
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Components Library and Design System for SaaS CRM Platform
Atom Components and Design System for SaaS CRM Platform
Molecule Components and Design System for SaaS CRM Platform Pixifi
Organism Components and Design System for SaaS CRM Platform Pixifi
Dashboard UX/UI Design for SaaS CRM Platform
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Brand Settings UX/UI Design for SaaS CRM Platform
Email Templates UX/UI Design for SaaS CRM Platform
Client Facing Pages UX/UI Design for SaaS CRM Platform
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